Hearing Loss in Pets: A Guide for Pet Owners

Pets and hearing loss.

Just like humans, pets can experience hearing loss at any stage of life. While this condition can be concerning, it’s often manageable with proper care and awareness. Whether gradual or sudden, hearing loss can affect how your pet communicates, responds to their environment, and interacts with you — but it doesn’t have to affect their quality of life.

Common Causes of Hearing Loss in Pets

Hearing loss in pets can result from a variety of causes, including:

  • Congenital Deafness: Some animals are born deaf due to inherited conditions, especially in breeds with white or merle coats.
  • Aging (Presbycusis): As pets grow older, their hearing may deteriorate naturally, typically in senior years.
  • Ear Infections: Chronic or untreated ear infections can damage the ear canal or inner ear, leading to partial or total hearing loss.
  • Injury or Trauma: Physical injury to the head or ears can impact auditory function.
  • Exposure to Loud Noise: Frequent exposure to loud sounds such as fireworks, loud music, or construction can damage sensitive ear structures.
  • Toxins or Medications: Some medications, particularly certain antibiotics and diuretics, can cause hearing damage.
  • Wax Buildup or Tumors: Blockages in the ear can interfere with hearing and may require medical treatment.

Signs Your Pet May Be Losing Their Hearing

Pets often compensate well for hearing loss using their other senses, so signs can be subtle. Look out for:

  • Not responding to their name or familiar commands
  • Startling easily when approached
  • Sleeping more soundly or not reacting to environmental noises
  • Barking, meowing, or vocalizing more frequently
  • Shaking the head or scratching at the ears (may indicate infection)

Signs Your Pet May Be Losing Their Hearing

Pets often compensate well for hearing loss using their other senses, so signs can be subtle. Look out for:

  • Not responding to their name or familiar commands
  • Startling easily when approached
  • Sleeping more soundly or not reacting to environmental noises
  • Barking, meowing, or vocalizing more frequently
  • Shaking the head or scratching at the ears (may indicate infection)

Diagnosis and Management

If you suspect your pet has hearing loss, a visit to the veterinarian is essential. Your vet will examine their ears for signs of infection, blockages, or injury. In some cases, they may recommend a BAER (Brainstem Auditory Evoked Response) test, which measures your pet’s hearing ability.

Treatment depends on the cause:

  • Infections, blockages, or inflammation may be reversible with medication or cleaning.
  • Permanent hearing loss, such as from aging or genetics, cannot be cured but can be managed with adjustments to daily life

Helping a Hearing-Impaired Pet Thrive

Living with a deaf or hard-of-hearing pet requires a few simple changes:

  • Use hand signals or visual cues for training and communication.
  • Use vibrations (like stomping lightly on the floor) or flashing lights to get their attention.
  • Avoid startling your pet — approach them from the front and let them see you.
  • Keep them on a leash outdoors, as they may not hear dangers like vehicles or other animals.
  • Maintain a consistent routine, as pets rely heavily on patterns and familiar environments.

Hearing loss in pets can be an adjustment, but it doesn’t diminish their ability to live a joyful, interactive life. With awareness, training, and a bit of creativity, pet owners can support their furry companions through the changes. If you notice any signs of hearing loss, early veterinary attention can make all the difference.

Exploring The Difference In Hearing Aids

Hearing Aids

Hearing Aid Choices

Hearing aids come in a variety of styles such as receiver in the canal (RIC) behind the ear (BTE), in the ear (ITE) in the canal (ITC) and completely in the canal (CIC) and others. All of these fit differently and have advantages and disadvantages depending on your particular hearing needs.

There are also several different levels of technology. These are chosen depending on your hearing needs or hearing expectations. Each level of technology brings its own style and benefits such as:

  • Noise reduction. All hearing aids cut noise some. How much they cut it varies. Some also cut wind noise.
  • Directional microphones. This feature involves two or more microphones. They can pick up sound from all around or from just one direction, such as in front of you. Directional microphones can improve hearing in places with a lot of background noise, such as a crowded restaurant.
  • Rechargeable batteries. Some hearing aids have batteries the user can recharge. Rechargeable batteries can make hearing aids easier to use because there’s no need to change the battery.
  • Telecoils. This feature makes it easier to hear when talking on a telephone that works with telecoils. The telecoil picks up the sounds instead of the microphone.
  • Auracast. This is a new feature that will begin replacing Bluetooth and will be implemented similarly to telecoils but only in an easier to use way.
  • Wireless connectivity. Many hearing aids work with devices that use Bluetooth. Devices include cellphones, music players, computers, and televisions.
  • Remote controls. Some hearing aids come with a remote control. This lets you adjust features without touching the hearing aid. Some hearing aids connect wirelessly to a cellphone and have an app that allows use of the cellphone as a remote control.
  • Variable programming. Some hearing aids can store settings you program ahead of time for certain listening needs.
  • Synchronization. If you wear two hearing aids, this feature makes them work together. So if you change the volume or the program for one hearing aid, you also change the other hearing aid. This makes the hearing aids easier to manage.

When looking for a hearing aid ask your Hearing Instrument Specialist as many questions as possible. Make a list of the things you want to achieve with your hearing aids and the things you feel you hear well and what areas are a troublesome to you.

Before making a purchase make sure you:

  • Find a reputable Hearing Instrument Specialist. A Hearing Instrument Specialist is a healthcare professional who works with hearing issues. A Hearing Instrument Specialist checks your hearing, helps you choose the best hearing aid for you, fits the hearing aid to you, and programs it to meet your needs.
  • Ask about a trial period. At Rockwell’s Hearing Center we offer free field trials of hearing aids so you can be comfortable knowing that what you are purchasing works best for you. Any reputable hearing clinic should offer this service.
  • Think about future needs. Ask whether you can raise the power of the hearing aid you get. Then you can still use it if your hearing loss gets worse. Hearing aids don’t work forever, but they should last about five years.
  • Check for a warranty. Make sure the warranty covers parts and labor for a certain period in case something goes wrong with your hearing aid. Some specialists may include office visits or professional services in the warranty.
  • Beware of claims that sound too good to be true. Hearing aids can’t restore all your hearing or erase all background noise. Beware of ads or sellers who claim hearing aids can do more than they can.
  • Plan for the cost. A prescriptive hearing aid can cost from about $1,600 to several thousand dollars. Professional fees, remote controls, and other hearing aid features may cost extra. Some private insurance policies cover part or all the cost of hearing aids. Check your policy to be sure. Medicare doesn’t cover the cost of hearing aids for adults. Some civic organizations and hearing associations give financial help for hearing aids or can help you find financial help. If you’re a veteran, you may be able to get hearing aids at no cost through the U.S. Department of Veterans Affairs.

Getting Used To Your Hearing Aid

You need time to get used to wearing a hearing aid. You may find that your listening skills improve little by little as you get used hearing sounds you haven’t heard in a while. Even your own voice may sound different when you wear a hearing aid.

When first using a hearing aid, keep these points in mind:

  • Hearing aids won’t restore all your hearing.
  • Give yourself the time you need to get used to the hearing aid.
  • Practice using the hearing aid in different places.
  • Go back for a follow-up.

To do well with hearing aids, wear them often and take good care of them. A Hearing Instrument Specialist can tell you about new hearing aids and devices that come on the market. A Hearing Instrument Specialist also can help you make changes to meet your needs. The goal is that, in time, you find a hearing aid that works best for you to hear and talk with others better.

Better Hearing at Home With Loved Ones

Hearing your family.

We all experience those times when it can be challenging to hear in noisy restaurants or crowded parties, but what about the quiet times when you’re at home and want to do something simple? Something such as wanting to hear your children or grandchildren or even just watching the TV and you just can’t make out what’s being said. That’s when hearing loss really becomes frustrating. Luckily there are new solutions on the market.

Until now, even the best heading aids sounded like hearing aids. That’s all changed with sound processor technology increasing. The new devices can process sound with lightning speed, so there is none of the delay that causes that annoying “tinny” artificial sound. Just pure, natural sound so you hear every “moment”, with sound that over 90% of wearers are satisfied with.

A new technology trademarked by Widex Moment has created an innovative alternative, Puresound™ Technology, changing the game to deliver the most pure, natural sound ever.

Typically, sound processed in a hearing aid reaches the eardrum later than sound heard directly. And when these two out of sync signals mix, you get an artificial sound. But now you can hear every moment like you used to thanks to the increased processing speed and intelligent algorithms from the PureSound™ Technology team. This tech involves an algorithm that works in real-time to analyze and compensate for the interference. This reduces the artificial sound and provides a more authentic listening experience.

It also has app integration but unlike other old tech hearing aids, this is one of the best and most intuitive apps we have seen, with volume and environmental change settings to let you personalize the way you use the hearing aids.

Thanks to this new technology, these devices will not only help in those predictable situations like noisy restaurants and parties, but also at home with hearing your loved one’s voices and making television watching enjoyable and understandable again.

This article can also be found on The Jupiter Influencer website by clicking HERE.

The True Cost of Hearing Aids: Why They’re Worth the Investment

Getting new hearing aids.

The number one comment about hearing aids is their price, and I get it—hearing aids are expensive. You’ve probably seen ads for $299 hearing aids and wondered why there’s such a massive price difference.

The number one comment about hearing aids is their price, and I get it—hearing aids are expensive. You’ve probably seen ads for $299 hearing aids and wondered why there’s such a massive price difference.

Let’s break it down a little to make more sense of it.
Prescription hearing aids—meaning those fitted by a licensed professional, not over-the-counter (OTC) amplifiers that often do more harm than good—can range anywhere from $2,600 to $6,900. Yes, that’s a lot of money, but what do you actually get for that cost?

First, let’s consider the hearing device itself. Prescription hearing aids are essentially two miniature computers worn on your ears, processing thousands of sounds and voices within milliseconds. These powerful little devices perform the same complex work as your desktop computer but in a size small enough to fit behind or inside your ear.

The next and most important factor is what we call bundled care. This means that all your follow-up visits, testing, hearing aid adjustments, technology updates, reprogramming, and troubleshooting are included at no extra cost. For as long as you have your hearing aids, we will see you at no charge. What other type of medical professional can you visit without paying for an office visit?

Another critical consideration is cognitive function. Numerous studies have linked dementia to hearing loss. As we begin to lose our ability to hear, we tend to withdraw, which reduces neural stimulation in the brain. Hearing aids help prevent this by keeping the auditory pathways active, supporting overall brain health.

Finally, there’s the social aspect—being able to fully engage in conversations with family and friends. No one wants to sit at a lively table and feel disconnected from the conversation. With prescription hearing aids, you can rejoin the conversation, participate in the fun, and stay connected instead of feeling left out.

The bottom line? Hearing aids are expensive, but investing in yourself and your health should never be ignored. Take the time to check your hearing and explore why a high-quality hearing aid could be right for you.

This article can also be found on The Jupiter Influencer website by clicking HERE.

Overcome the Stigma of Hearing Aids

Widex Hearing Aids

Wearing hearing aids can come with a stigma. Even though recently it has become more widely accepted to wear technology such as Bluetooth headphones to listen to audio books, music and podcasts. Modern hearing aids are similar in design to these devices, just much more advanced in technology. There are a variety of styles to choose from to suit your needs and your look such as, in-ear hearing aids that look very similar to popular earphones. There are very discrete Receiver In Canal hearing aids that hide behind the ear and are virtually invisible, and there are custom molded hearing aids made specifically to the shape of your ear canal. The benefits of wearing hearing aids are significant. Here’s how they can help improve your life.

Improved Communication and Social Interaction

Constantly asking people to repeat themselves or straining to understand what they are saying is exhausting. This makes social interactions so tiring and frustrating that people no longer want to engage in them.

One of the biggest benefits of wearing hearing aids is improved communication and social interaction. With hearing aids you are much more likely to hear better in various situations, such as conversations, meetings, phone calls and entertainment. When you are better able to understand the conversations and improve your interactions with friends, family and colleagues you are far less likely to feel isolated or frustrated.

Reduced Risk of Mental Health Issues

People with hearing loss retreat from social situations, leading to mental health issues such as anxiety or depression. Isolation and loneliness can have a profoundly negative impact on psychological and physical well-being and are associated with cognitive decline.

Fortunately, wearing hearing aids can help prevent or reduce these effects by stimulating the brain and improving one’s mood and self-esteem. When the auditory cortex receives more information from the ear, it remains robust, helping you better understand what others say.

Better Physical Health and Safety

Another benefit of wearing hearing aids is improved physical health and safety. Maintaining your ear’s health can assist your balance and make you less prone to injuries and falls. When you regularly stimulate the biological machinery in your ear, it improves your ability to remain upright in various situations. Hearing aids can also help you enjoy your hobbies and interests, such as music, movies or sports. Because you can hear what’s going on, you’re much more likely to want to leave the house and continue to do the things you love.

This article can also be found on The Jupiter Influencer website by clicking HERE.

Hearing Aids Can Help Your Golf Game

Hearing Aids And Golf

Did you know that hearing aids not only help you hear better but they can improve your golf game? That might seem odd but here are some facts based off clinical research that prove a correlation between hearing health and a stronger golf game.

Improved Focus

Golf is a sport that requires extra concentration and focus to play your best. Untreated hearing loss can affect your ability to focus because it requires more mental energy to process sounds. This can leave you feeling mentally fatigued, making it harder to focus on the task at hand, like sinking that next putt. After all, if hearing wasn’t so important for golfers, why do golf tournaments insist on silence while playing?

Improved Balance

For golfers, good balance is essential to maintaining your form as you move through the process of hitting the ball. Hearing loss can affect your balance by making you feel less oriented in your surroundings. Hearing aids can help correct this, making it easier to stay balanced and precise when swinging your golf club or walking the course.

Hear The Tone Of Your Strike

The sound your club makes when striking the ball can tell you a lot about the quality of your swing and whether or not you need to work on your technique. Without the ability to hear this, it can be difficult to improve the yards you could be adding to your next drive.

Sounds Of The Golf Course

While you might not think about it much, the reason for silence while playing is due to the need to hear the different elements on the course. If you have hearing loss you’ll miss out on these experiences and possible cues needed to play your best.

Better Communication

Golf might be an individual sport, but it is most often enjoyed while playing with others. It is a great outdoor activity that lets you connect with others. If you struggle to hear, hearing aids can ensure that you don’t miss out on any of the conversation on the green or in the clubhouse. When you can hear people clearly, you can communicate and collaborate effectively. Plus who wants to miss out on conversations?

Better Safety

Golf courses have some obstacles when it comes to staying safe. There are multiple golf carts, lawnmowers, and other equipment making noise on the green. If you have hearing loss you may not hear these sounds which can put you at risk of accidents and injuries. You might not hear a calf cart driving towards you or someone yelling “FORE!” Prescriptive hearing.

This article can also be found on The Jupiter Influencer website by clicking HERE.

Is Widex SmartRIC™ the right hearing aid for you?

Finding the right hearing aid to match your lifestyle can be a journey. 

Introducing Widex SmartRIC, the latest hearing aid from Widex.

Whether you’re an adventurer at heart, a seeker of pristine sound quality, or a tech enthusiast, SmartRIC is ready to exceed your expectations. 

SmartRIC is a natural choice for:

  • Adventurous spirits with active lifestyles
  • People with significant levels of hearing loss
  • Those with milder hearing loss
  • Individuals who value technology 

Read on to explore how SmartRIC could be a transformative choice for you or your loved one.

For the adventurous: Enjoy natural sound in more environments 

If your heart beats faster for the great outdoors, you’re familiar with the challenges that wind can impose on your ears. SmartRIC hearing aids cut through this challenge with cleverly designed microphone covers that mitigate wind interference, so you’re free to conquer your next adventure with the soundtrack of life in clear quality. 

For those who need more focus in a noisy setting: Hear more of what you want to hear 

When background noise blurs the lines of communication, SmartRIC’s directional microphones help bring speech into focus. 

SmartRIC’s pioneering L-shaped design isolates the sounds you want to hear, making conversations more accessible and engaging, even in noise. 

For mild hearing loss: The beauty of PureSound 

Discover sound that’s as close to natural as it gets, with Widex PureSound™ with ZeroDelay technology.

Designed specifically for users with milder hearing loss seeking an undetectable hearing aid experience, PureSound delivers pure, immediate sound, that blends seamlessly with your world.

For individuals who value technology and style:  The perfect balance of form meets function 

For those who value tech and style, SmartRIC is the epitome of both.

Its sleek design pairs with a portable charger and intuitive controls through the Moment app. Immerse yourself in a hearing aid that not only complements your lifestyle but also elevates it.

Experience the SmartRIC advantage

Overall, SmartRIC is great for a range of users — from total newbies to seasoned hearing aid users looking for an upgrade. 

Curious about how SmartRIC can offer you new angles of natural hearing? Experience it for yourself by setting up an appointment.